Mobile Marketing Market, Global Outlook and Forecast 2024-2031

The global Mobile Marketing market was valued at US$ 96240 million in 2023 and is projected to reach US$ 251940 million by 2029, at a CAGR of 14.7% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.


The USA market for Global Mobile Marketing market is estimated to increase from USD million in 2023 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.

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The China market for Global Mobile Marketing market is estimated to increase from USD million in 2023 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.


The Europe market for Global Mobile Marketing market is estimated to increase from USD million in 2023 to reach USD million by 2030, at a CAGR during the forecast period of 2023 through 2030.


Increasing use of smartphones and tablets is driving the market.

This report aims to provide a comprehensive presentation of the global market for Mobile Marketing, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Marketing. This report contains market size and forecasts of Mobile Marketing in global, including the following market information:


  • Global Mobile Marketing Market Revenue, 2019-2024, 2024-2029, ($ millions)
  • Global top five companies in 2023 (%)


The APAC region is expected to be the largest revenue generator region for mobile marketing vendors for the next five years, followed by North America.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Mobile Marketing companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Mobile Marketing Market, by Type, 2019-2024, 2024-2029 ($ millions)

Global Mobile Marketing Market Segment Percentages, by Type, 2023 (%)


  • SMS Service
  • Multimedia Information Service
  • Push Notification
  • Mobile Email


Global Mobile Marketing Market, by Application, 2019-2024, 2024-2029 ($ millions)

Global Mobile Marketing Market Segment Percentages, by Application, 2023 (%)


  • Financial Services
  • Communication
  • Media
  • Medical Authorities
  • Government
  • Other


Global Mobile Marketing Market, By Region and Country, 2019-2024, 2024-2029 ($ Millions)

Global Mobile Marketing Market Segment Percentages, By Region and Country, 2023 (%)


  • North America (United States, Canada, Mexico)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
  • The Middle East and Africa (Middle East, Africa)
  • South and Central America (Brazil, Argentina, Rest of SCA)


Competitor Analysis

The report also provides analysis of leading market participants including:


  • Key companies Mobile Marketing revenues in global market, 2019-2024 (estimated), ($ millions)
  • Key companies Mobile Marketing revenues share in global market, 2023 (%)


Further, the report presents profiles of competitors in the market, key players include:


  • SAP
  • IBM
  • Salesforce
  • At&T
  • Oracle
  • Adobe Systems
  • Sas Institute
  • Mobivity Holdings
  • Salmat
  • Vibes Media


Outline of Major Chapters:

Chapter 1: Introduces the definition of Mobile Marketing, market overview.

Chapter 2: Global Mobile Marketing market size in revenue.

Chapter 3: Detailed analysis of Mobile Marketing company competitive landscape, revenue and market share, latest development plan, merger, and acquisition information, etc.

Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 6: Sales of Mobile Marketing in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.

Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.

Chapter 8: The main points and conclusions of the report.

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Table of content

1 Introduction to Research & Analysis Reports
1.1 Mobile Marketing Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Mobile Marketing Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Mobile Marketing Overall Market Size
2.1 Global Mobile Marketing Market Size: 2022 VS 2031
2.2 Global Mobile Marketing Market Size, Prospects & Forecasts: 2019-2031
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Mobile Marketing Players in Global Market
3.2 Top Global Mobile Marketing Companies Ranked by Revenue
3.3 Global Mobile Marketing Revenue by Companies
3.4 Top 3 and Top 5 Mobile Marketing Companies in Global Market, by Revenue in 2022
3.5 Global Companies Mobile Marketing Product Type
3.6 Tier 1, Tier 2 and Tier 3 Mobile Marketing Players in Global Market
3.6.1 List of Global Tier 1 Mobile Marketing Companies
3.6.2 List of Global Tier 2 and Tier 3 Mobile Marketing Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Mobile Marketing Market Size Markets, 2022 & 2031

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