Tissue Paper Market by Player, Region, Type, Application and Sales Channel 2024-2030

The global Tissue Paper market was valued at US$ 73.9 billion in 2023 and is projected to reach US$ 100.3 billion by 2030, at a CAGR of 4.3% during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.


This report studies the Tissue Paper market, covering market size for segment by type (Pulp Paper, Recycled Paper, etc.), by application (Household, Commercial, etc.), by sales channel (Direct Channel, Distribution Channel), by player (Procter & Gamble, Kimberly-Clark, Georgia-Pacific, Metsa Group, Essity (from SCA), etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).

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This report provides detailed historical analysis of global market for Tissue Paper from 2018-2023, and provides extensive market forecasts from 2024-2032 by region/country and subsectors. It covers the sales/revenue/value, gross margin, historical growth and future perspectives in the Tissue Paper market.


Leading Players of Tissue Paper including:


  • Procter & Gamble
  • Kimberly-Clark
  • Georgia-Pacific
  • Metsa Group
  • Essity (from SCA)
  • Oji Holdings
  • Cascades
  • Sofidel
  • Resolute (Atlas Toilet Papers)
  • First Quality
  • Clearwater
  • Irving
  • Kruger
  • WEPA
  • Empresas CMPC
  • Hengan Group
  • APP (Sinar Mas Group)
  • C & S Paper
  • ICT Group


Market split by Type:


  • Pulp Paper
  • Recycled Paper


Market split by Application:


  • Household
  • Commercial


Market split by Sales Channel:


  • Direct Channel
  • Distribution Channel


Market split by Region/Country:


  • North America (United States and Canada)
  • Europe (Germany, UK, France, Italy, Spain, and Russia, etc.)
  • Asia-Pacific (China, Japan, Korea, India, Australia, and Southeast Asia, etc.)
  • South America (Brazil, Mexico, and Argentina, etc.)
  • Middle East & Africa (Turkey, UAE, Saudi Arabia, and South Africa, etc.)


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Table of content

Table of Contents


Chapter 1 Tissue Paper Market Overview

1.1 Tissue Paper Definition

1.2 Global Tissue Paper Market Size Status and Outlook (2018-2032)

1.3 Global Tissue Paper Market Size Comparison by Region (2018-2032)

1.4 Global Tissue Paper Market Size Comparison by Type (2018-2032)

1.5 Global Tissue Paper Market Size Comparison by Application (2018-2032)

1.6 Global Tissue Paper Market Size Comparison by Sales Channel (2018-2032)

1.7 Tissue Paper Market Dynamics

1.7.1 Market Drivers/Opportunities

1.7.2 Market Challenges/Risks

1.7.3 Market News (Merger/Acquisition/Expansion)

1.7.4 Key Trends in Tissue Paper Market

Chapter 2 Tissue Paper Market Competition by Player

2.1 Global Tissue Paper Sales and Market Share by Player (2021-2023)

2.2 Global Tissue Paper Revenue and Market Share by Player (2021-2023)

2.3 Global Tissue Paper Average Price by Player (2021-2023)

2.4 Players Competition Situation & Trends

2.5 Conclusion of Segment by Player

Chapter 3 Tissue Paper Market Segment by Type

3.1 Global Tissue Paper Market by Type

3.1.1 Pulp Paper

3.1.2 Recycled Paper

3.2 Global Tissue Paper Sales and Market Share by Type (2018-2023)

3.3 Global Tissue Paper Revenue and Market Share by Type (2018-2023)

3.4 Global Tissue Paper Average Price by Type (2018-2023)

3.5 Conclusion of Segment by Type

Chapter 4 Tissue Paper Market Segment by Applica

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